Natalie joined the Happy Family team in April 2009 after working in a buyer role at Target. Prior to relocating to the Twin Cities, Natalie graduated with her MBA from the Wharton School at the University of Pennsylvania with concentrations in Marketing and Operations. While at school, Natalie spent her summer internship at Frito Lay where she worked on a health and wellness project as a member of the Tostitos brand management team. Natalie held positions as a product developer and public relations account executive prior to going back to school.

Natalie is passionate about promoting and selling the HAPPYFAMILY line of products. She is also an accomplished equestrian and spends as much time as she can riding and competing with her beautiful horse, Waloc.